A woman with long, wavy blonde hair wearing a white collared shirt, looking at the camera, neutral expression, plain light background.

Hi, I’m Jaclyn…

I'm Jaclyn Merk, founder and creative director of J. Merk Studio.

Over a decade leading creative for DTC brands like Mack Weldon, Brooklinen, FIGS, and Coop Sleep Goods taught me how to pair hands-on design with strategic brand thinking. I started J. Merk Studio to offer the kind of creative partnership I valued most in-house: collaborative, intentional, and fully integrated.

Off the clock, you can find me traveling, moodboarding (with a glass of natural wine), walking my dog Cooper, building playlists for workouts and photoshoots, or spending time with family in San Diego.

white background with the word 'jaclyn' written in cursive font.

  • Jaclyn is one of the most thoughtful and inspiring creative leaders I’ve had the chance to work with. She brought a clear vision and raised the creative bar across the board — helping us drive meaningful improvements in performance through stronger brand storytelling and execution. Beyond her talent, she’s a phenomenal teammate who brings positivity, collaboration, and a sharp strategic lens to every project.

    Jack Kuo, VP of Digital

  • Jaclyn's creative vision, attention to detail, and ability to bring each brand's identity to life is unmatched. No matter the concept or the scale of the shoot, she consistently delivers fresh, compelling ideation that align perfectly with the brand’s voice and goals.

    Vivian Kania, Producer

  • Jaclyn is truly a pleasure to work and collaborate with. Her concepts are clear and concise but she always leaves room for impromptu magic to unfold.

    Ross Morrison, Photographer

CLIENTS

Meta Glasses

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Coop Sleep Goods

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Ray-Ban Meta

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FIGS

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Brooklinen

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AEDIT

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Mack Weldon

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Athena Club

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Meta Glasses • Coop Sleep Goods • Ray-Ban Meta • FIGS • Brooklinen • AEDIT • Mack Weldon • Athena Club •